Convenience Comes Standard on Every Buick Model

Brand offers hands-free connectivity with Apple Siri Eyes Free, Text Message Alerts

Being able to stay connected, even while in the car, is a high priority for many drivers and passengers on the road today. That’s why every 2015 Buick model will come standard with Apple Siri Eyes Free and Text Message Alerts. Most 2015 Buick models will also come standard with a built-in Wi-Fi hotspot, powered by OnStar with 4G LTE.

“People have become accustomed to having their mobile devices with them wherever they go, and that includes their vehicle,” said Roger McCormack, Buick product director. “With standard technologies like Siri Eyes Free and Text Message Alerts, Buick provides drivers with a convenient and safe way to stay in touch while on the road.”

According to a recent Kelley Blue Book survey, 39 percent of consumers choose a vehicle to buy based on its available in-vehicle technology, including infotainment and navigation.

“Today’s shoppers are more influenced by technology and infotainment systems than ever before,” said Arthur Henry, analyst for Kelley Blue Book’s KBB.com. “With Buick’s IntelliLink now including these standard convenience features, the brand will further be in the forefront of consumers’ minds when shopping for their next vehicle.”